From Our Whānau to Yours

Hey! I’m Allie, former teacher turned full-time peanut butterologist.. yep, that’s a real thing now! ButterLuxe started in my family kitchen, with a big idea, a whole lot of mixing, and my kids right there beside me (mostly for the taste tests and spoon-licking).

I’ve always loved food that feels like a treat, and I wanted to turn that passion into something real I could share. So I swapped lesson plans for jars and started whipping up small-batch spreads that are full of flavour, fun, and a little bit of magic.

ButterLuxe is all about those little indulgent moments, brekkie with the whānau, a late-night snack, or a cheeky spoon straight from the jar. No weird stuff, just proper ingredients and a whole lot of love.

From our whānau to yours, thanks for being here. I hope our spreads bring a bit of joy to your table, just like they do to ours.

Allie,
Founder

Our Oaty Butter took out the top spot in this year’s New World Emerge Awards, celebrating the most exciting new Kiwi food brands.

The judges loved Oaty Butter’s creamy texture, plant-powered ingredients, and planet-friendly attitude, and now you’ll be seeing Butterluxe Co on New World shelves across Aotearoa!

This win means the world to our small team (and our spoons). It’s a big step toward bringing better, bolder, and more sustainable spreads to every Kiwi kitchen. 💛